Land Potential Delivered

Strategic land promotion advice for landowners, promoters and developers, combining national coverage with regional planning insight.

Speak to our team View projects
20+
5
4,500HA

Land promotion at scale

Planning support for landowners, promoters and developers across major sites, growth locations and long-term development opportunities.

Nexus helps clients understand, promote and unlock development potential through clear planning strategy.

Our Strategic Land team supports Local Plan promotion, applications, appeals and evidence-led planning work across England.

4,500 HA
Promoted land

Land promoted for development across strategic sites and major growth locations.

50+

Landowners, promoters and developers

90%

Appeal success rate Five-year rate

15+

Sites of more than 1,000 homes

Strategic land services

Support across the full journey

From early opportunity testing to Local Plan promotion, planning applications and expert witness support, Nexus provides clear, commercially aware planning advice at every stage of the land promotion process.

Our team works with landowners, promoters and developers to shape robust planning strategies, manage evidence and support decisions that help unlock long-term development value.

Plan promotion Site strategy Planning applications Appeals and evidence
01

Identify development opportunities

We work with clients to identify development opportunities, considering planning policy, site context, infrastructure, constraints and long-term growth potential.

Opportunity testing
02

Initial assessments of site potential

We provide early planning assessments to understand a site’s realistic prospects, key risks, likely timescales and the strategic route to unlock value.

Early planning advice
03

Strategies to unlock development potential

We develop short and long-term strategies to promote land effectively, aligning planning evidence, engagement, delivery and commercial priorities.

Promotion strategy
04

Site promotion through Local Plans

We promote sites through Local Plans and Spatial Development Strategies, preparing representations, evidence and advocacy to support allocation outcomes.

Local Plan promotion
05

Planning applications

We support planning applications for strategic land projects, coordinating planning strategy, technical inputs, stakeholder engagement and submission material.

Application strategy
06

Expert witness evidence

We provide expert witness evidence at planning appeals and Examinations in Public, supporting clients where robust advocacy is required.

Appeals and EiP
Geographical coverage

National coverage Regional expertise

Projects undertaken in current Local Planning Authority areas across England.

Led from regional hubs in London, Birmingham, Manchester, Bristol and Reading.

National coverage and regional expertise across strategic land, Local Plan promotion and major growth locations.

London Birmingham Manchester Bristol Reading
Strategic Land projects
Office hub locations
Map of England showing Nexus Strategic Land project coverage
Existing clients

Some of our existing clients

Nexus supports landowners, promoters, developers, national housebuilders and long-term development partners across a wide range of strategic land projects.

Our work spans early site strategy, Local Plan promotion, planning applications, appeals and long-term planning advice for major growth locations.

Integrated support

Environmental Impact Assessment

Larger strategic land projects often require a coordinated approach to environmental evidence, technical inputs and assessment.

Nexus provides in-house Environmental Impact Assessment expertise to support clients through screening, scoping, Environmental Statement co-ordination and wider impact assessment.

Bringing complex evidence together for larger development schemes

Our core strategic land services are supported by in-house expertise in managing and co-ordinating the Environmental Impact Assessment process.

Accreditation Accredited by the Institute of Sustainability and Environmental Professionals (ISEP).
01

EIA Screening

Early advice on whether an Environmental Impact Assessment is likely to be required for a proposed scheme.

Early assessment
02

EIA Scoping

Defining likely assessment topics, technical inputs and the evidence required to support the planning strategy.

Assessment scope
03

Environmental Statement co-ordination

Co-ordination and management of Environmental Statement preparation for larger and more complex development schemes.

Evidence management
04

Health Impact Assessments

Assessments that consider how development may affect health, wellbeing and local community outcomes.

Health and wellbeing
05

Socio-Economic Assessments

Evidence to understand population, economic, employment, community and wider social impacts linked to strategic land promotion.

Social value evidence
Strategic Land projects
Strategic Land in practice

Project experience across major urban extensions, new settlements and complex mixed-use development opportunities.

Nexus supports landowners, promoters and developers with Local Plan promotion, planning strategy, project management, EIA co-ordination and application support.

Strategic Land
Lighthorne Heath

Strategic land promotion and planning support for a major mixed-use urban extension, including homes, employment, town centre uses and green infrastructure.

Client CEG
Location Warwickshire
Scale 3,000 homes, 100 ha employment, mixed-use town centre and 10 ha country park
Services Local Plan promotion, SPD production, project management, EIA co-ordination and outline planning application support
View project
Strategic Land
South West Aylesbury

Planning strategy and project management support for a strategic urban extension with homes, green infrastructure, a primary school and community facilities.

Client Gleeson Land
Location Buckinghamshire
Scale 1,400 homes, 50 ha green infrastructure, primary school and community building
Services Local Plan promotion, project management, EIA co-ordination and outline planning permission support
View project
Strategic Land
Shortwood

Strategic promotion support for a large-scale growth location, bringing together homes, green infrastructure, employment land and local centre uses.

Client Hallam Land Management
Location Gloucestershire
Scale 1,600 homes, 50 ha green infrastructure, 5 ha employment and local centre / mobility hub
Services Local Plan promotion, project management and EIA co-ordination
View project
Sector leaders

The Strategic Land sector leaders

Our Strategic Land team combines national coverage with regional expertise, giving clients direct access to the right planning advice wherever their site is located.

Regional leads work together across Nexus’ office network, supporting landowners, promoters and developers through complex land promotion, planning strategy and delivery.

Adam Ross

National Lead

Adam Ross

Adam leads Nexus’ Strategic Land sector offer nationally, supporting clients with complex land promotion, planning strategy and development potential.

a.ross@nexusplanning.co.uk 07919 045 192
Start the conversation

Unlock the potential of your land

Speak to our Strategic Land team about promotion strategy, development potential, Local Plan opportunities and the planning route for your site.

We combine national experience with regional planning insight, helping landowners, promoters and developers make informed decisions from the earliest stage.

Speak to our team Email Strategic Land lead
Strategy Promotion, allocation and planning routes
Evidence EIA, technical inputs and Local Plan support
Delivery Applications, appeals and expert advice

Download the brochure

Explore our Strategic Land experience in more detail.

Download the Nexus Strategic Land brochure for more information about our sector leaders, geographical coverage, project examples, client experience and integrated planning support.

Download brochure Speak to the team

Ready to discuss a site?

Unlock the potential of your land.

Speak to our Strategic Land team about site promotion, planning strategy, Local Plan representation, planning applications, appeal support or evidence-led development potential.

Speak to Adam Ross Contact Nexus
National Lead Adam Ross
a.ross@nexusplanning.co.uk 07919 045 192
01 Local Plan promotion
02 Planning applications
03 Appeals and Examinations in Public
04 Evidence and strategy